Private label and OEM are two common ways to source luggage and bags. In a private label program, you select an existing product and add your own branding, packaging and sometimes color. It is faster and lower cost, ideal for getting to market quickly.
OEM goes further, allowing you to customize materials, dimensions, features and construction to build a product specific to your brand. It requires more development time and often a higher MOQ.
Many buyers start with private label to validate demand, then move to OEM as volumes grow. Discuss your roadmap with the manufacturer to plan sampling, tooling and production capacity.